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AI in Social Media
Over the last decade or so, social media has completely transformed how we connect, communicate, and consume content. But behind the scenes, another powerful force is helping shape that experience – Artificial Intelligence. From personalized content recommendations to providing other advanced tools, AI is completely changing how platforms operate and…
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Why Social Media is Worth Investing In
With the direction that social media has taken in recent years, organic reach just isn’t what it used to be. Algorithms are changing constantly, and the competition for attention is fierce, which makes it harder for brands to reach their audiences without some sort of financial support. That’s where paid…
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Audio is Just as Important as Video
When we think about social media, we often think about the importance of visuals. We’re drawn to eye-catching images, snappy videos, and clever designs. But there’s another element that’s just as important to the experience and is often overlooked: audio. Audio is no longer just background noise. It’s become a…
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5 Motion Graphic Trends on Social Media in 2025
Motion graphics are taking over social media, with brands and creators constantly pushing the boundaries of creativity to engage audiences. Whether it’s an eye-catching ad, a short explainer video, or an animated social media post, motion graphics are an essential tool for storytelling and branding. As platforms evolve, so do…
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The Psychology of Color: How to Make Your Posts Stand Out
When you scroll on social media, certain posts immediately grab your attention. Some are calming, while others create excitement or make you feel a sense of urgency. This isn’t random, it’s the psychology of color working its magic. Colors influence emotions, perceptions, and even actions, which makes them a powerful…
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The 1080×1350: What You Need To Know About Instagram’s Update
Instagram is always changing, and if you’re a social media designer, keeping up with these changes is crucial to reaching your target audience. One of the latest updates is the recommended post size: 1080×1350 pixels aka 4:5 aspect ratio. This means taller posts that take up more screen space. Which…
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Privacy and Data Collection on TikTok
TikTok is one of the world’s most popular social media platforms, and collects massive amounts of user data to optimize its algorithm and advertising strategies. The platform gathers information through user input, such as profile details and content interactions, and implicit data points, including device identifiers, location tracking, browsing history,…
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Advanced Motion!
Reading and Writing Chapter 11 of Animated Storytelling, Show & Tell, highlights the importance of sharing animation projects effectively. Liz Blazer advises packaging work professionally with a strong title, compelling visuals, and a concise synopsis. She stresses finding the right audience, networking with peers, and consistently sharing work to build…
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Interface Motion
Reading and Writing Chapter 10 of Animated Storytelling by Liz Blazer, focuses on the animation production phase and gives practical advice to streamline your work. Blazer emphasizes the importance of developing a production calendar, starting from the final deadline and working backward to schedule each phase of the project. Being…
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Influencer Marketing Strategy
Bomba Socks is a mission-driven apparel brand known for high-quality, comfortable socks and a strong commitment to social impact. For every pair sold, Bombas donates a pair to those in need. The brand has built a loyal customer base through its blend of performance-driven design, sustainability, and charitable giving. Influencer…
Madison Vale 