Madison Vale

Visual storytelling is the key to all forms of communication and has been as early as history can recall. From cave paintings to Instagram posts, visual storytelling has gone through quite the journey to get to where it is today.

Over time, the platforms and methods for delivering visual stories have shifted dramatically. Traditional media like print newspapers, billboards, and television once dominated the landscape, offering limited opportunities for interaction.

Today, digital media platforms have taken the reins, with social media, websites, and mobile apps allowing stories to reach wider and more diverse audiences. These digital tools have not only expanded the reach of visual storytelling but also transformed its form, allowing for real-time updates, interactive elements, and dynamic content that evolves with user engagement.

This paper explores how visual storytelling has adapted to the digital age, examining its transformation from static, linear formats to interactive and immersive experiences. By understanding this evolution, we can better appreciate the role visual storytelling plays in modern communication and how it continues to uniquely shape the way we share and absorb information in an increasingly connected world.