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How-To Video
Reading and Writing Chapter 3 Chapter 3 dives into the basic sequence of shots. By understanding how to combine wide, medium, and close-up shots, we can easily guide audiences through a story. The sequence typically starts with a wide shot to establish the setting, followed by a medium shot to show action or relationships, and…
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Behavioral Economics and the Role it Plays in Design
Through a blend of psychology and economics, we can better understand why people behave the way they do, especially when making decisions. In the world of design, these principles enable designers and creators to guide user behavior, allowing interactions to be intuitive and engaging. Whether it’s encouraging a purchase, completing a form, or exploring an…
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The Making of a Montage
Research to Inform Chapter 10 Chapter 10 focuses on post-production, primarily editing techniques that bring footage to life! Covering basic principles like cutting on action, matching shots for continuity, and the importance of pacing to maintain engagement. It also emphasizes the editor’s role in shaping the narrative by guiding viewers not only visually but emotionally…
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Using Design to Create Emotional Connections
Every shelf in the store and website online is packed with similar products, so a question designers have to ask themselves now is, “How can we make this stand out?” Sure, functionality and quality matter, but today, products that create emotional connections with customers are the ones that truly win. Design plays a huge role…
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Visual Montage: Step 1
Reading and Writing Research to Inform Chapter 1 The chapter breaks down the essential parts of a camera, covering basic controls like aperture, shutter speed, and ISO, which are important for managing light and taking clear images. These elements form the basis for creating a balanced exposure, and helps explain how each setting affects the…
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Madison Vale 